When you’re shopping for a house, one of the things you look for is a solid foundation. Because if the foundation is suspect, the whole house could tumble down. It might not be immediate, but it will happen eventually. Just like houses, successful blogs must have a solid foundation. So how can you build one [...]
Why businesses should care about Pew’s State of the News Media report
March 23, 2011 By
If you’re in the non-news industry, you might be asking yourself, “Why should I care about the what’s going on with news companies?” You might think that the findings from the Pew Research Center’s State of the News Media report only affect your company’s press coverage. But the report on American journalism spots at least [...]
How to identify a retweet on Twitter.com
March 15, 2011 By
For people new to Twitter, learning how to identify a retweet can be difficult, especially since retweets manifest themselves in 2 different ways. Really quickly though, let’s review what a rewteet is, so we’re all on the same page. When you retweet a message, you are sharing another person’s post with your followers and ensuring [...]
Everything you need to know about custom URLs for Facebook business pages
March 1, 2011 By
You’ve got your Facebook business Page set up and you’re rockin’ and rollin’. But have you made it easy for others to navigate to your Page? When you create a Page, your Page’s URL looks something like this: https://www.facebook.com/pages/PoolGuyTexascom/143239745732795?sk=wall When it could look something like this: https://www.facebook.com/PoolGuyTexas.com These short, simple URLs are referred to as [...]
You don’t know anything about social media? You’re ready to join the party. Promise.
February 22, 2011 By
I was watching a movie the other day, and one of the characters was telling his niece that if you wait until you feel that you’re ready to start something, you could be waiting a long time. Some people are afraid of immersing themselves in social media because they’re not sure that they’re ready. They [...]
